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Develops and executes field and channel marketing campaigns, manages partner relationships, and drives demand generation for a cybersecurity software company.
Manages PPC campaigns across multiple platforms while diagnosing and fixing tracking infrastructure, conversion APIs, and data integrity issues to optimize performance marketing.
Owns web funnel optimization and growth experiments across paid traffic channels, running A/B tests to improve ARPU, CVR, and LTV metrics.
Develops and executes creative marketing strategy across performance channels (Meta, TikTok, Google), analyzes campaign data to optimize creative performance, and mentors junior team members.
Optimize web funnels and run A/B tests to drive growth, monetization, and ARPU improvements through cross-functional collaboration with design, product, and development teams.
Develops and executes marketing creative strategy across paid channels (Meta, TikTok, Google), analyzes performance data, and leads creative team to optimize user acquisition campaigns.
Develops product messaging and communication strategies to drive customer adoption and revenue growth across product, marketing, and sales teams.
Develops product positioning, messaging, and sales enablement materials to help the enterprise sales team win deals and establish market leadership.
Develops product positioning and messaging strategy, creates sales enablement materials, and drives enterprise pipeline by translating technical tax compliance capabilities into clear market differentiation.
Creates and manages search-optimized content for Canva's international SEO efforts, balancing content creation with data-driven strategy and cross-functional collaboration.
Creates and manages search-optimized content for regional SEO growth, balancing content creation with data-driven strategy and cross-functional collaboration.
Creates and manages search-optimized content for Canva's international SEO efforts while analyzing performance and driving local market growth initiatives.
Creates and manages search-optimized content for Canva's international SEO strategy while analyzing performance data and driving local market growth initiatives.
Develops and executes B2B growth marketing campaigns across channels, optimizing for lead generation and pipeline growth through data-driven strategy and execution.
Develops and executes multi-channel B2B marketing campaigns focused on lead generation, growth optimization, and data-driven performance across digital, social, content, email, and events.
Owns app attribution architecture, debugs tracking data across MMPs and ad networks, and ensures clean measurement foundations for mobile growth campaigns.
Develops and executes marketing strategies and campaigns for the LATAM region to drive business growth and customer acquisition.
Develops and executes SEO strategies, optimizes website content and technical elements, and manages organic search performance to drive traffic across multiple markets.
Manages SEO content production pipeline, coordinates with agencies, writes and edits multi-format content, and maintains brand voice across all marketing materials.
Coordinates integrated marketing campaigns across retail and owned channels, manages timelines and trackers, and supports end-to-end campaign execution for a beauty brand.